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Curious about tsū

December 3, 2014

You guys will be hearing about tsū soon, but it’s invite only (luckily I can invite you from here: https://www.tsu.co/gotinvited). tsū advertises itself as the first combined social network and payment platform that lets users maintain ownership of the content they post (basically profit-sharing). Its founder, Sebastian Sobczak, has this to say about social networks in general:

“Established social networks have built amazing business models prospering on the total monetization of free user-generated content… Why should anyone commercially benefit from someone else’s image, likeness and work giving no financial return to the owner? The markets we participate in are enormous, growing and can materially compensate each user — we’re simply and uniquely rewarding the users who are doing all the work. This is the way the world should work.”

That said, I see tsū as valuable for content creators, influential marketers with a consistent growing network, and leaders/experts that can compose valuable content. tsū distributes 90 percent of its royalties gained through ad revenue to its content creators and their networks (tsū has positioned itself as a socially responsive social network). Aside from quality content, tsū is also about quality viewership (or a community for authentic engagement). It discourages follow4follow schemes which gets the account that participates in it banned. Which brings me to another thing, tsū is not a get-rich-quick program.

To understand how fast tsū is growing, here’s a comparison: Facebook took 10 months to reach one million users on its platform. tsū reached its millionth in just 5 weeks from coming out of stealth-mode on October 2014. Meanwhile there might only be a few members signed up in the Philippines as of this post (including you if you create an account today). tsū users will actually benefit from growing its network. tsū can see who are the most influential users in its network through the number of people they invite. Relationships are built this way and are mined by tsū . And this relationship and engagement among users enable royalties from ad revenue to be created. The more posts are shared in the network, the more ad impressions are made resulting in revenue for the platform.

So I guess if you’re serious about branding yourself (or your professional services) in the Philippines and perhaps even earn from your content, be one of the first to sign up and influence your network to follow you (https://www.tsu.co/gotinvited). Hope this helps your career!

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  1. Remember tsū? | Talk now, Monica!

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